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Attachment VI: A Brief Introduction to Dun & Bradstreet Corporation, the World’s Leading Enterprise Credit Rating Organization

 

Founded in 1841, D&B (NYSE:DNB) is the world's leading business information service corporation, providing companies with business information, tools and professional experiences and enabling them to Decide with Confidence for 165 years. D&B's global commercial database contains more than 100 million business records. The database collected daily is enhanced by its proprietary DUNSRight™ Quality Process. Through the D&B Worldwide Network - an unrivaled alliance of D&B and leading business information providers around the world - customers gain access to the world's largest and highest quality global commercial business information database.

 

D&B partners with many of the world's largest and most successful enterprises as well as mid-size companies and entrepreneurial start-ups. Customers use D&B Risk Management Solutions to mitigate credit risk, increase cash flow and drive increased profitability; D&B Sales & Marketing Solutions can increase revenue from new and existing customers; D&B E-Business Solutions can facilitate clients with faster recognition of potential clients; and D&B Supply Management Solutions can generate ongoing savings through supplier consolidation and protect their businesses from supply chain disruption and serious financial, operational and regulatory risk.

 

Insightful Information

D&B is the leading provider of business information for risk management, sales and marketing and supply management decisions worldwide. Companies rely on D&B to provide the insight they need to help build profitable, quality business relationships with their customers, suppliers and business partners.

 

The Most Comprehensive Global Database of Its Kind

D&B's products and services are unrivaled with the most enormous database in the world covering over 100 million companies. It gathers business information of 214 countries around the world, in 95 languages or dialects, covering 181 currencies. To help ensure the accuracy, completeness, timeliness and cross-border consistency of the information, the database is updated nearly 1.5 million times a day.

 

The Professional and Authoritative DUNSRight™ Process

D&B’s most comprehensive global database of its kind relies on its own DUNSRight™ Process which collects, edits and verifies data.

 

The foundation of DUNSRight™ is quality assurance. It consists of five quality drivers - Global Data Collection, Entity Matching, D-U-N-S Number, Corporate Linkage, and Predicative Indicators. There are over 2, 000 separate automated checks plus many manual ones to ensure that the data meet high quality standards. D&B believes that the output of this extensive process is high-quality business insight which customers rely on to Decide with Confidence.

 

The Value of D&B D-U-N-S Number

The exclusive nine-digit D&B D-U-N-S Number, assigned to each business location in its global database, is widely used as a tool for identifying, organizing and consolidating information about businesses. Companies worldwide use it to link information about suppliers, customers and trading partners, providing them a more complete picture of risks and opportunities in their business relationships.

 

Scientific & Impersonal Credit Evaluation

D&B Corp. accumulated vigorous expertise and advanced credit analysis modeling technique and practice experience. The credit evaluation model is based on D&B’s unique, huge and high quality business information database, which makes the credit evaluation model more scientific and impersonal. The credit evaluation model eliminated the subjective factors of the risk evaluation, to help you grasp credit status of an enterprise more scientifically & impersonally.

 

About D&B China

D&B established a presence in 1994 to focus on providing the vast and growing Chinese business community with solutions in Risk Management, Marketing, and Business Education that matches international business standards and practices. D&B's presence in China includes its headquarters in Shanghai and branch offices in Beijing and Guangzhou. Over the past 12 years, D&B China has provided information solutions to foreign invested enterprises, listed companies, import & export trading companies, and private enterprises throughout the country. At present, it owns and maintains a business database of over 1.8 million Chinese companies.

 

With the introduction of D&B China Risk Index, an advanced risk management tool - RAM, D&B China has positioned itself not only as a leading business information provider, but also a consultative business partner. The professional credit assessment experience, unique predictive analysis method and tools ensure businesses to make more confident business decisions. In 2005, the database of D&B was enhanced greatly in depth and width and extended in service by its own DUNSRight™ process that increases control of the information quality.

 

 

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